Björn Zeidler started at Puratos GmbH in Düsseldorf on 1 November 2023. As the new Sales Director, he is responsible for the business development of all sales channels for Puratos Germany. Most recently, Björn Zeidler worked for the global cosmetics company L'Oréal as Director Sales Animation in the Professional Products Division for all brands in the DACH region. He brings with him 18 years of experience in various sales positions. In his new role, Björn Zeidler will report to Niko Testen, Managing Director of Puratos GmbH.