A change of format for family-size packs of ice cream wafers from standard printed carton boxes to plastic buckets from Berry Superfos is delivering a number of important benefits for leading Romanian ice cream manufacturer Topgel. These include better shelf stand-out, enhanced logistics and the opportunity for consumers to repurpose the packs.

Topgel has selected the Berry Superfos SuperCube pail in two sizes, 10.8 l and 5.5 l, and the round SuperHelio pail in 5.5 l. The SuperCube incorporates tamper evidence and an easy to open peel-off lid, while, as well as tamper evidence, the SuperHelio pail features a special grIid at the rim. During transportation of full pails, the grid ensures extra stability as it allows for increased friction between the pails.

Olaru Viorel, General Manager of Topgel, comments: “We appreciate the attractive, top-quality family size buckets from Berry Superfos. They look great and convey our brand image in the best possible way. Their space efficient shape means that we can be more flexible in our production planning, and we also have advantages in respect of our logistics.”